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IMMA. The Irish Museum of Modern Art

At IMMA I'm in charge of creating effective online marketing strategies and engaging digital content for IMMA (the Irish Museum of Modern Art). Reporting to the Head of Audiences and Development I promote IMMA's exhibitions, the National Collection of Modern Art, educational opportunities and events. I'm also working on IMMA’s digital transformation taking part in the development and implementation of IMMA’s new website. Since August 2020 I've been working remotely from Cambridge, UK, as a freelance Digital Content Creator, Social Media Strategist and Video Editor of visual art pieces and documentaries as part of IMMA’s 2020-2023 programme. Design of the brand guidelines for several projects, marketing & social media collateral & copywriting, video editing and subtitling, design, etc.



IMMA's Instagram followers grew from 18K to 37K during my tenure, thanks to engaging organic content and a new visual strategy.  

IMMA's website. I've also been working on the UX and development of IMMA’s new website, ensuring all content is on-brand, consistent in terms of style, quality, and tone of voice, and optimized for search. To see some of the new projects follow these hashtags on social media:

#IMMInsideOut #IMMASummerSchool #IMMAHiddenTalent #Wakeupwithart #TracingMemories #IMMAScreen #TheMaternalGaze



Tracing Memories EP1.jpg

Tracing Memories EP1.(+6 ep)

Instagram promo video. Click!

Tracing Memories. EP2

Tracing Memories EP2 (+6 ep)

Instagram promo video. Click!

The Maternal Gaze. IMMA

IMMA, The Maternal Gaze Series. Video editing & Subtitling. + 22 

Desire A Revision. Instagram promo. IMMA

Desire A Revision. Promo video for Instagram

Mary Swanzy. Instagram promo

Mary Swanzy. Instagram promo video


The Royal Hospital Kilmainham. Editing

IMMA Reopens

IMMA, the Irish Museum of Modern Art. Editing

IMMA Hidden Talent

IMMA Hidden Talent. Camera and Editing

Tracing Memories project. IMMA

IMMA, Tracing Memories Podcasts. Design / PDFs / Video / Branding

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#IMMAInsideOut. Collective project. Lockdown 1

Wolfgang Tillmans slideshow. Instagram

Wolfgang Tillmans. Slideshow Instagram

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IMMA Screen. Video series

IMMA Birthday Instagram promo

Happy Birthday IMMA. Promo Instagram

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Richard Malone. Instagram Live promo video

Q&A with Sean Kissane. Derek Jarman PROT

Q&A with Sean Kissane. Derek Jarman PROTEST!. Lockdown

IMMA Happy Christmas promo

IMMA Happy Christmas. Instagram promo

Monir promo video

Monir Farmanfarmaian. Instagram promo video

© Elena Quintana

Play Madrid. Nine Stories Live 2014

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