IMMA. The Irish Museum of Modern Art
In this role, I'm in charge of creating effective online marketing strategies and engaging digital content for IMMA, the Irish Museum of Modern Art; including but not limited to IMMA's digital communication from text to image across a range of social media channels. I work directly under IMMA's Head of Audiences and Development to promote IMMA's exhibitions, the National Collection of Modern Art, educational opportunities and events.
IMMA's Instagram followers have grown from 18K to 37K in less than 2 years due to engaging organic content, effective visual storytelling and a new visual strategy.
Setting up the new guidelines for the IMMA videos. Now the videos include opening slides that follow the same design, subtitles, the IMMA watermark. I designed the opening slides for the IMMA Screen programme, Archive interviews & Artist's documentation.
IMMA's website. I've also been working on the UX and development of IMMA’s new website, ensuring all content is on-brand, consistent in terms of style, quality, and tone of voice, and optimized for search.
PHOTOGRAPHY AND DESIGN FOR SOCIAL MEDIA
The Royal Hospital Kilmainham. Editing
IMMA, the Irish Museum of Modern Art. Editing
IMMA Hidden Talent. Camera and Editing. So Simple Sessions
Q&A with Sean Kissane. Derek Jarman PROTEST!. Lockdown
Play Madrid. Nine Stories Live 2014